Tag: HubSpot

  • What is shareholder wealth maximization?

    The maximization of shareholder wealth is the idea that the main goal of business management should be to increase the company’s stock price as much as possible. How does shareholder wealth maximization work? When business managers attempt to maximize their company’s wealth, they are actually trying to increase the company’s…

  • The Art of Sales Forecasting: Strategies and Techniques for Improving Business Performance Using Excel

    In today’s business world, where fierce competition poses a significant challenge, it becomes essential to exceed your sales expectations beyond traditional limits and master the art of sales forecasting. Many entrepreneurs, especially those new to the market, struggle with uncertainty about how to determine future profit margins. This article provides…

  • Practical Steps for Filing Medical Bankruptcy

    Introduction Medical bills are a factor in 50% of bankruptcy cases. There’s no doubt that filing for bankruptcy is a big decision. But sometimes this decision is facilitated by issues beyond our control, such as an accident or the development of an illness that leads to massive medical bills. Bankruptcy…

  • What Does Google’s Deep Articles Algorithm Update Mean for Your Content Strategy?

    In the past few weeks, Google launched a new feature called “deep articles,” which aims to bring high-quality content to the surface. According to research, 10% of people’s daily search needs relate to in-depth content. Therefore, this new update aims to help users discover more of this deep content. What…

  • Stay updated with the FIFA Women’s World Cup.

    The FIFA Women’s World Cup 2023 will take place, featuring 32 teams from around the globe competing for the top prize on the biggest soccer stage in the world, including our own team from Canada. Preparing for the FIFA Women’s World Cup Over the next four weeks, Canadians will gather…

  • Can you do day trading in a Roth IRA account?

    Roth IRA accounts are popular for retirement investing due to the tax incentives they provide. The money deposited into a Roth IRA has already been taxed as income, and then grows without any taxes. When you withdraw your money during retirement, you do not pay any taxes on contributions or…

  • What is mortgage loan restructuring?

    Definition of Mortgage Loan Restructuring Mortgage loan restructuring is the process of recalculating the monthly payments on the current loan based on the outstanding balance and the remaining term. A mortgage loan is restructured when the borrower makes a large one-time payment towards the loan principal, resulting in a reduction…

  • How to Revive an Old Blog Post for SEO Purposes

    The blog may not be a major work of art like the Sistine Chapel, but there is an art in making your blog a masterpiece. Blogs are a mix of contemporary content and evergreen content. Are there benefits to updating old blog content? The benefits of updating old blog content…

  • How to Write Engaging Articles

    This article is long. If you do not wish to commit right now, do not read it. Save it. Bookmark this page later when you have more time. Introduction Is your goal to learn how to write articles that attract readers and make them unable to stop reading? In this…

  • The Best 48 Marketing Tools for Every Type of Business (2023)

    Marketing tools are essentially an invisible foundation for a strong marketing strategy. There are hundreds, if not thousands, of online marketing tools, some of which are expensive and difficult to use and implement. If you are a small business owner, the cost of these tools may weigh heavily on you,…

  • Facebook Instant Articles: Bad for Marketers, Good for Publishers, but Great for Facebook

    When Facebook recently launched the “Facebook Instant Articles” feature, there was a huge buzz in the online and publishing community. What are Facebook Instant Articles? Facebook Instant Articles is a feature that allows publishers to publish their articles directly on Facebook, showcasing their own ads, helping them attract more visitors…

  • Shipping Strategies: How to Offer Free Shipping, Flat Rate, and More

    E-commerce is experiencing a boom – you could say – more than ever before. As technology continues to advance and the impact of the COVID-19 pandemic persists on how people shop, businesses must keep up with the best practices in shipping. Why You Need to Choose the Right Shipping Strategies…

  • 11 Customer Service Articles Every Support and Success Professional Should Read

    No matter if you are a beginner or an experienced professional, there is always more to learn about customer service. Business leaders continue to produce new literature, training, and studies that enhance and improve the customer service industry. 1. 9 Ways Technology Will Impact the Future of Customer Service by…

  • Understanding Futures Contracts

    The futures contracts are not traded like stocks as is the case with shares, but rather as standardized contracts. Each futures contract has a standardized size defined by the futures exchange on which it is traded. For example, the contract size for gold futures is 100 troy ounces. This means…

  • Best Articles on LinkedIn + Expert Insights

    With the shutdown of LinkedIn Pulse, it might be challenging to find the best articles on the platform now that they are no longer available in one place. 1. How ChatGPT Is Changing the Game in 2023, Gary Vaynerchuk In this article, entrepreneur, CEO, author, and media billionaire Gary Vaynerchuk…

  • Check the Reality: 40% of Your Article Goes to Waste

    When I say that 40% of your article goes to waste, I actually mean that most readers only reach 60% of any article you write. As a content writer, you might now feel a frustrating sense of reality about this. All of the points mentioned above are true for me…

  • Contacting the Hiring Manager on LinkedIn

    LinkedIn is the largest professional social network in the world with 756 million members in over 200 countries. Therefore, it’s likely that the hiring manager for the job you’ve just applied for is on LinkedIn. But should you reach out to them? Should You Contact the Hiring Manager on LinkedIn?…

  • States with Local Income Taxes

    Your salary is significantly affected by state income taxes. If you live in certain states, you may lose another portion of your hard-earned money to your city, county, or school district. About one-third of states allow local municipalities, counties, school districts, and special districts to levy additional income taxes. Alabama…

  • Closing Entries as Part of the Accounting Cycle

    The closing entries process is done at the end of the accounting cycle as a set of journal entries. The purpose of the closing entries is to transfer the balances of these temporary accounts to the permanent entries in the company’s financial statements. The balances of the temporary accounts are…

  • Risks of a Home Mortgage Loan

    Home equity loans can be useful tools, but there are some risks associated with them. Many homeowners use these options to consolidate debt, make home repairs, or fund large purchases such as investment properties. What Can You Use a Home Equity Loan For? Home equity loans and home equity lines…

  • Is it a pre-tax investment?

    Roth IRA Contributions Are Not Tax-Deferred Roth IRA contributions are made with income that has already been taxed. Your contributions cannot be deducted from your taxes, so investing in these accounts is not considered a tax-deferred investment. Qualified distributions are those that meet certain requirements, such as if you receive…

  • Sales Account Planning: An Effective Strategy for Strengthening Partnerships and Achieving Growth

    In the world of sales, planning for customer accounts is an art that requires a deep understanding of the challenges and goals specific to customers. In this article, I will share my personal experience in developing my skills in this field after years of trials and errors. I realized that…

  • The Importance of Content Writing in Marketing: A Beginner’s Guide

    In the fast-paced world of digital marketing, content writing is a crucial tool for any company looking to build a strong relationship with its target audience. But what makes content writing effective? And how can organizations identify the best competencies in this field? This is what we will explore in…

  • Digital Accessibility Enhancement Courses: Learn How to Design Websites Inclusive for All Users

    In an era where digital accessibility is increasingly important, it is essential to recognize the role of web accessibility and how to integrate it into content design. Many individuals have varied experiences with digital access, and the available information can be overwhelming and disorganized. However, by understanding the basics of…

  • Graphic Design with Artificial Intelligence: Challenges and Opportunities

    In the world of graphic design, discussions about the impact of artificial intelligence on this creative industry are on the rise. In this article, we will share a personal experience with AI-based logo generators and how this experience sparked mixed reactions among professional designers. We will discuss the conflicting opinions…