Teamwork is the process of using many people to provide services or produce ideas or content. Teamwork is a way for companies to delegate work to a large group of people in the form of small tasks; it can also be useful as a means of gathering opinions and information.
What is teamwork?
Teamwork is the delegation of work to a large and undefined group of people. It can also be considered a way to obtain goods, labor, information, or ideas from a large pool of participants.
The idea of teamwork relies on a theory sometimes known as “the wisdom of crowds.” The idea is that a large group of people can collectively provide a remarkable insight or value, even if individuals are incorrect, uninspired, or inaccurate on their own.
Note: The idea of the wisdom of crowds is illustrated in the example of British scientist Sir Francis Galton, who in 1906 analyzed the guesses of 800 attendees at a county fair regarding the weight of an ox. Galton expected that the group’s overall answer would be far from the target, but was shocked to find that the crowd guessed the weight of the ox accurately within one pound when averaged together.
How does teamwork work?
Teamwork functions by distributing tasks among many people.
Some companies use teamwork to achieve specific goals or generate ideas. While traditional contracting involves selecting a specific contractor or freelancer to do a certain job, teamwork distributes the work among a large and often undefined group. Unlike the traditional business model, individuals in these groups have no connection with each other or the company beyond their contribution to the teamwork.
Note: In addition to completing tasks, teamwork can provide valuable data and insights into the actions of large groups of people. For instance, knowing what people search for on search engines or the videos they watch online can help companies gauge general interest in their content, products, and services.
In addition to companies, non-profit organizations or community organizations with limited budgets can use teamwork to disseminate their messages, promote events, or create artwork. The online Wikipedia is a non-profit knowledge project based on teamwork, where many editors write and update articles in the encyclopedia for free.
The internet facilitates easy information sharing and effective communication, which are key elements of teamwork. It is also essential for finding and reaching the audiences needed for collaboration. Applications, websites, social media, email, and other forms of technology enable companies to quickly and easily reach large groups of people.
One example of teamwork is ride-sharing applications like Uber and Lyft. These companies have effectively used crowd transport by employing individual drivers who own their cars as a fleet that is always ready. This move reduced labor costs (as drivers are usually not classified as employees, so they do not receive benefits or paid overtime) while ensuring reliable transportation is available to customers.
Paid and unpaid teamwork
Teamwork can be either paid or unpaid. By seeking public opinions, companies or other organizations bypass the process of hiring someone to do the required work. Sometimes this approach effectively secures unpaid work for a task, such as when organizing a logo design competition among its customers. The company can receive submissions for logo ideas from its customer base without hiring a professional brand designer.
At other times, work is compensated, but the individual fees are very small. Online crowdworking marketplaces provide opportunities for groups of people to perform routine tasks or “micro-tasks” for small fees. Crowdworking sites issue open calls on behalf of clients needing micro-tasks performed. For example, “Gun.io” offers virtual services that can be done online from home, and “TaskRabbit” connects people to perform virtual tasks in addition to carrying out errands or odd jobs in person.
Advantages
Disadvantages of Crowdsourcing
Advantages:
- Cheaper than hiring an employee: Crowdsourcing is often cheaper than hiring a professional contractor or a traditional employee. It can even be free, as workers may participate for reasons other than money (such as personal interest).
- Can result in original ideas: Crowdsourcing can be effective in generating positive outcomes because crowds can produce ideas that may not have been discovered through a more traditional approach.
- Can reduce risk: With crowdsourcing, the risks are transferred outside the company, meaning that the company does not risk its time, money, or labor on the task at hand but only accepts the results that meet its requirements.
Disadvantages:
- Limited control: The traditional approach allows the company to oversee the work from start to finish. If there is even a slight drop in communication with the crowd during the crowdsourcing campaign, the project can quickly veer off course and lead to wasted time.
- Quality may be surpassed by quantity: When tasks are distributed among a wide range of dispersed individuals, the company may receive a number of submissions, ideas, or completed tasks, but the individual outcomes of those tasks may be unsatisfactory. This leads to a significant effort to sift through poorly written materials to find useful results.
Key Takeaways
Crowdsourcing is the delegation of routine or creative work to a large group of people. It is a way for companies to generate original ideas or reduce labor costs. However, crowdsourcing also leads to limited control over the product and the potential for low-quality outcomes.
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Source: https://www.thebalancemoney.com/what-is-crowdsourcing-3542321
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