Content can be an excellent bait to attract the people you want as customers. But it’s not enough to create great content if your audience doesn’t see it. You can ensure it appears in the same places where your audience is located by distributing it across other platforms.
Introduction
Content can be an excellent bait to attract the people you want as customers. But it’s not enough to create great content if your audience doesn’t see it. You can ensure it appears in the same places where your audience is located by distributing it across other platforms.
Founders of BestSelf Co.
Catherine Laffery and Allen Brouwer are the founders of BestSelf Co., which is one of the winning companies in Shopify’s sixth “Build a Business” competition and the manufacturer of the Self Journal, a highly effective productivity tool that puts you in control of your day every day.
How Did These Entrepreneurs Launch a $2 Million Business?
In this episode of the Shopify Masters podcast, you’ll learn how these entrepreneurs launched a $2 million business by writing outstanding productivity articles and distributing them in the right places. You will learn:
- What to look for when brainstorming profitable business ideas.
- Why you should focus on making money first and then on your passion projects.
- How to tailor your posts to different online communities.
Listen to the Shopify Masters Podcast Below…
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Company Information
- Store: Best Self Co.
- Social Media: Facebook, Twitter, Instagram
- Recommended: The Foundation, KingSumo Giveaways, LittleMight, Allen Brouwer, Kickstarter Campaign
Interview with Cathryn and Allen from BestSelf Co.
In this interview, Cathryn and Allen discuss their company BestSelf Co. and their flagship product, Self Journal. They explain how they launched the company and how they used content distribution to attract customers and achieve great success. They also share some tips and steps that entrepreneurs can follow to achieve success in their businesses.
Cathryn and Allen’s Experience in Building Businesses
In this section, Cathryn and Allen talk about their experience in building businesses and how they managed to launch several successful ventures before creating BestSelf Co. They share some tips on how to balance different businesses and how to make the right decisions to transition from one project to another.
Tips for Selling Businesses Online
In this section, Cathryn and Allen provide some tips for selling businesses online, dealing with sales brokers, and how to prepare businesses for sale. They also share some advice on how to distribute content and promote giveaways to attract customers and grow the email list.
How to Succeed in Shopify’s Build a Business Competition
In this section, Cathryn and Allen explain how they won the Shopify Build a Business competition and how to achieve success in it. They share some tips on how to make sales in a short time and how to promote products and grow the email list.
Preparing for the Holiday Shopping Season
In this section, Cathryn and Allen explain how to prepare for the holiday shopping season and how to plan for it. They share some tips on how to ensure product availability, plan promotions, and promote products.
BestSelf Co.’s Plans for the Future
In this section, Cathryn and Allen outline BestSelf Co.’s plans for the future and how to expand the company and develop new products. They share some ideas on how to achieve success in business and meet future goals.
Source: https://www.shopify.com/blog/bestself-co-content-syndication
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